Jan 21, 2009
Dentist management practices in secondary herds Your dentist Practice
Who are the herds secondary practice your dentist? In this article, I will share with you that the flocks are secondary to their dentist in the management practices are the same. I will also give you the idea of why these herds are also very important in the growth of practice as a dentist who is management. As you manage your dental practice, tend the herds, as it is one of the most important in your practice. And this is something that focus specifically on our website dental practice!

Therefore, they are secondary to their herds dentist in practice? Secondary herds are the people who currently have relationships with. They are his family, his friends, alumni, or every business owner to participate and have relationships with. Now, one of the things that are often ignored by business owners. In managing our dental practice, we are so aggressively willing to spend a lot of money on external marketing, which is smart, if you're doing it correctly. But those hidden diamonds ... These hidden assets sitting around us that we are not using. And one of the things I like to teach my clients is that you must always return to the ground floor, construction companies and to think strategically, not just spend money and make the hope a lot of money to return to them.

I like to tell people: "Well, you know business owners who already have their own herds." And if you can do a joint venture relationship, the relationship with the referral or a business owner, or relation of co-op, where he spent the money and organization, and when you get a free advertising, you can have a lot of patients that come in you or in which customers from other business owners! So let's focus on and stimulate your brain a little. Take, for example, a business owner, and I ask "Who will hire to do your plumbing?" Or "What makes you hire contractors to make cement?" Or "Who are you to recruitment of this type of work or employment ", etc. Well, as you can see, this guy knows a lot of people, right? For example, one window type, and this guy has a window of customer base. Now I want to create a relationship with him or her. And so you can go down and down that line, and these people are and people who have invested money, you already have a relationship with, and there are some built-in "reciprocity" because they spend money with them, and is giving them business. Now, the most logical and probably the most real business owners that you, as a dentist, then how would you manage your dental practice ownership over the medical companies. Moreover, I would say that probably is false thinking on their part if only limited to other doctors. And here is why. It's because many other doctors are clueless, and we are so driven insurance, medical etc. oriented who do not understand that they are indeed a growing business! The exception to this rule, usually cosmetic surgeons understand. You'll see a couple of chiropractors who succeed. However, rarely heard anything good about it, so I would go to for joint ventures, but I think the overlooked are the people who make all their money and references. Therefore, I believe that developers, mortgage brokers, financial planners, insurance representatives, and even think of a good lawyer who understands the business side of it!

You can create a relationship which I call the "Power 51". Here is what you are looking for 51 business owners or sales representatives, or persons in need of reference links, and in the next 3 months, 6 months, or next year, can begin to put on its list of mail, start sending some newsletters, and begin to feed the people! And start taking very, very good care of them and distinguished. (You can send your book as "For your heart in it" by Howard Schultz, "Good to Great" by Jim Collins and "The Screw, Just Do It!" From Richard Branson ... and I assure you 'll appreciate because these are good books to read, and you just can not go wrong sending it to them!). Now, why I choose 51 because it is these 51 people, you'll find that 80% of them never likely, perhaps one could send a referral or do anything with you. But on the positive side, you'll find 20% of them to be their true champions! You will find 10-15 people are going to create a strong relationship with you and create your own automatic referrals. So this is the way to create a second flock, such as the management practices of your dentist. Take good care of them, feed and grow well!

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